Louisa leads marketing at Obelisk Support - a legal services provider offering flexible legal support, delivered by highly experienced, typically City-firm trained freelance lawyers and paralegals.
Louisa has a passion for driving and facilitating initiatives which are customer-focused at their heart. Her vision is to support in-house counsel to succeed in their fast-evolving role based on deep insight, data analysis and best practice gathered across the in-house community.
Prior to Obelisk Support, Louisa was part of the dedicated in-house team at ½Û×ÓÊÓƵ, heading up the marketing strategy for the corporate segment.
She brings 20 years' marketing experience both client and agency side, specialising in B2B marketing in the Legal, TMT (Telco, Media and Technology) and Financial Services industries. In both South Africa, Europe and the UK.
Louisa actively champions for change in working culture to support women and men balance the challenges of work and family, through initiatives such as flexible working and fairer, broader parental leave policies.Â
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